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In the crowded world of online content, you need a solid strategy to drive more traffic to your website. While it's important to carefully analyze your own website's performance, you should also keep an eye on your competitors. With this in mind, you may be looking for ways to inspect a website's traffic.
The good news is that you can use free and premium tools for this. Also, we've put together this guide to website verification tools to help you make an informed decision.
In this post, we feature four of our favorite website traffic checkers. Then we'll cover the main features, pricing, and how to check website traffic with each tool.
Here is a short list of the four tools 🧰 that we will cover. Read on for more details!
Check website traffic 🚦 for any website with these tools ⚒️
SimilarWeb is a great option if you want to know how to check website traffic without having to deal with the learning curve of a complicated solution. This free tool offers an easy way to visualize the traffic of any page.
Also, it can consider traffic from social media and other sources, while many other traffic checkers mainly focus on traffic from search engines like Google.
First, select the search bar on the home page, enter a domain and clickSearch for:
After that you will see a page similar to this one:
Isgeneral descriptionPage provides valuable information like total visits, bounce rate, pages per visit and other important metrics.
So if you scroll down or click on the menu tabs on the left you will find more information aboutclassification,Public,competitors, and more:
As you can see, the highly visual approach makes it easy to understand large amounts of traffic data. In general, SimilarWeb's control panel is very easy to use, but you might find that the information provided is somewhat limited. After all, it is a free tool.
For example when you click on the drop down menu toall trafficIn the top right corner of the overview screen, you will notice that you cannot see a website's traffic breakdownmobile phone, mobile phonejMesasince this feature is reserved for premium users.
⚙️ Main features of SimilarWeb
- Free website verification tool
- Unlimited website and app searches
- Clearly visible and easy to use control panel
- The potential to upgrade to a premium plan for advanced analysis of competitor web traffic,keywords, and more
- A Chrome extensionWith it, you can check traffic data while browsing websites
💳 SimilarWeb prices
SimilarWeb does not advertise prices for most of its offeringspaid plans. However, the only price listed is for the starter:competitive intelligenceApartment. This is probably the solution you need to check your website traffic. It costs $167 per month, but you can try it free for seven days:
SimilarWeb offers additional digital research, sales and investment solutions for larger companies. If you are interested in any of these options, you need to schedule a demo and request a quote.
Next on our list is Serpstat. Like most future tools, Serpstat offers more than just a website checker. It's actually something of a swiss army knife when it comes to itSearch Engine Optimization (SEO).
This makes it a great choice for checking your website's traffic on search engines.
This all-in-one SEO platform offers five modules: Rank Tracker, Backlink Analysis, Keyword Research, Site Audit, and Competitor Research. With Serpstat you are well equipped to refine your marketing strategies and increase your website's visibility.
But let's not anticipate. You're probably wondering how to check website traffic!
Fortunately, this process is very easy with Serpstat. First you need to create an account.
After logging in, on the next page you need to enter a domain name and clickSearch for:
You can view the results (including website traffic) in the Serpstat dashboard.
Alternatively, you can run oneDomain-Batch-AnalyseUse ofcompetition researchModule:
This useful feature allows you to enter a group of domains and then scan them all at once. Stack Analysis gives you 18 different metrics for each domain, including website traffic, viewability, keyword data and more.
⚙️ Main features of Serpstat
- 30+ powerful tools for marketing, SEO, and pay-per-click (PPC) advertising
- Five powerful modules including tools like Site Audit, Competitor Analysis and more
- Domain stack analysis with 18 metrics for each domain
- 10+Artificial Intelligence (AI) tools.for content creators
💳 Serpstat prices
Serpstat advertises in several places on its website that it is "free". However, this is somewhat misleading. In fact, you can try the tool for free, but only for seven days. After that you mustqualify for a premium plan:
With Serpstat you can choose between four options:
- Luz: $69 per month
- Standard: $149 per month
- Progressive: $299 per month
- Pursue: $499 per month
Plus, when you pay 12 months in advance, you save 20% over previous prices.
If you're wondering how to check website traffic but are reluctant to pay for a premium tool, Ubersuggest might be for you. The public version allows you to take one free survey per day without signing up for an account.
Just enter a domain in the search bar on the main page of the tool and pressDelivery. Ubersuggest gives you a detailed traffic overview, including information such as organic monthly traffic, organic keywords,domain authority, the best SEO sites and much more:
You can then sign up for an account to do three more searches per day. All you have to do is enter some personal information or sign up through Google.
While Ubersuggest excels in terms of ease of use and price (it doesn't get any better than free!), most users will find the tool a limitation. That's because with just three or four searches a day, you probably won't be able to make any meaningful use of your competitors' data.
If you need more research, competitor data, and the ability to add more users and sites to your reviews, you'll need to upgrade to a paid Ubersuggest plan. If you opt for a premium plan, you will also unlock more historical traffic data, top SEO pages, etc.
⚙️ Top features of Ubersuggest
- Free website checker for up to four domains per day
- Data on organic traffic, domain authority, organic keywords and more
- Additional searches, domains, websites and users with premium plans
- Lifetime plans available
💳 Ubersuggest prices
As mentioned, Ubersuggest offers a totally free version and a 7-day free trial of the paid tool. If you decide to invest in Ubersuggest after trying it, you must do soChoose a premium plan:
Do more research, see more competitor data, and more with the following plans:
- Individually: $29 per month
- Business: $49 per month
- Pursue: $99 per month
Also, unlike all the other tools on this list, Ubersuggest gives you the option of paying a lifetime one-time fee. Here are the fees:
- Individually: $ 290
- Business: 490 $
- Pursue: 990 $
Plus, whatever your plan, Ubersuggest lets you customize it even further with add-ons for $5/month. These plugins come in very handy as they can increase (but temporarily) your search limits, domains, tracked keywords and more. So if you know you only need these increased limits for a short time, there's no need to upgrade to a higher plan.
The final tool on our list for checking website traffic is Ahrefs. This hugely popular SEO tool offers tons of free and premium products, including Site Audit, Rank Tracker, and Keywords Explorer. By combining any of these tools, you can improve your rankings andget more website traffic.
If you just want to check a website's traffic, the first thing you need to do is sign up for the free Ahrefs Webmaster Tools (AWT) package, which gives you access to the Website Checker:
Note, however, that you'll need to verify ownership of your site when you sign up. This step is very easy if your website is already connectedGoogle Search Console. Otherwise, you must manually verify ownership using DNS records, an HTML file, or an HTML tag.
Once your website is verified, you will receive tons of valuable information about itthe performance of your site. Of course, you can see the organic traffic your webpages are getting. Additionally, the tool lets you monitor backlinks, keywords, and more.
Even better, you can access and manage all your SEO data from one intuitive dashboard:
From here you can look at tons of web analytics in an accessible way. For example, you can display lists, line charts, pie charts, and more.
However, it is important to note that the free Ahrefs AWT plan does not allow you to inspect trafficanysite, only yours. If you want to monitor other websites, you need to sign up for a paid Ahrefs plan that includes the premium Site Explorer tool.
⚙️ Key features of Ahrefs
- Free or paid website verification tool
- Intuitive SEO dashboard with visual representations of data
- A comprehensive set of SEO tools including Site Audit, Site Explorer and more
- Notifications for new or lost backlinks, new keywords and web mentions
💳 Ahref's prices
As mentioned earlier, you can easily check your own website traffic after setting up the Ahrefs AWT free plan. However, if you want to check the traffic ofanysite, you mustUpgrade to a paid plan:
Ahrefs offers four premium options for checking traffic from sites other than your own:
- Luz: $99 per month
- Standard: $199 per month
- Progressive: $399 per month
- Pursue: $999 per month
Please note that additional fees may apply if you exceed the plan limits. A bonus, however, is that if you pay annually, you get two months free.
Come on, come on
Start checking website traffic today 🎯
To achieve your business goals, you need people visiting your website. However, you could be losing visitors to your competition without even knowing it. You won't know where you are until you learn how to check your website traffic and that of a competitor.
Check website traffic 🚦 for any website with these tools ⚒️
If you are looking for a simple and free tool for the job, we recommendSimilarWeb. It offers unlimited search possibilities and a very visual and easy to use dashboard. Alternatively, larger online businesses may prefer a premium option such asSerpstat, which provides you with valuable insights into your competition with its domain batch analysis.
Do you have questions about website traffic verification? Ask us in the comments section below!